Rod-Land (Arcade)

Developer:

Jaleco

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Release Date:

1990

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Systems:

Arcade, Amiga, Atari ST, CPC, C64, ZX Spectrum, NES, Game Boy, iOS

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This week on Super Adventures I'm taking a quick look at arcade action game Rod·Land! I'm tempted now to look up if there's some CSS trick I can use to display the title in color-cycling rainbow text. Though I'm not even sure if I've written it right, as sometimes it's called Rod Land and other times it's Rodland.

Rod·Land is one of the games I used to play as a kid on my Amiga, so I'm not exactly going into this blind. Though I used to cheat the hell out of it back then by pressing the 'Help' key five times and getting infinite lives; one of the few times that 'Help' button was ever helpful.

This is my first time playing through the arcade version though and I can already tell it's not quite the same. For one thing this title screen fanfare sounds terrible; it's all synth brass and clock chimes. Amiga wins this round.

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In the Hunt (Arcade)

Developer:

Irem

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Release Date:

1993

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Systems:

Arcade, PlayStation, Saturn, PC

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This week on Super Adventures I'm playing an arcade game, because I feel like showing off some pixels and I figured this'd be a good place to find them. Plus I haven't played a single arcade game for the site all year and I'm running out of time to make up for that.

My first criticism is that it needs more space between the words in the title. It looks like it says "INTHEHUNT", and that's not what it's called!

In the Hunt came out in arcades first in 1993 and was ported to PlayStation, Saturn and Windows 95 a couple of years later. It almost made it to Super Nintendo as well, but it was getting a bit close to the system's end by that point, and Irem's game development department departed soon after. The team that made this were apparently already gone by then though, as they formed Nazca in '94. I've already played one game they made as Irem, scrolling beat 'em up Undercover Cops, but they're more famous for what they made afterwards... Metal Slug! Which I'm totally going to play one of these days, maybe.

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D.D. Crew (Arcade)

Developer:

Sega

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Release Date:

1991

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Systems:

Arcade

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Today on Super Adventures I'm hoping that D.D. Crew doesn't turn out to be another game about shooting guns on a spaceship, or else I'm going to have to rename the site to 'Sci-Fi Adventures in Gaming'. Which I don't want to do, because... uh... hmm...

Oh right, I bought a bundle of fantasy RPGs a while back that I still need to get to. Can't change the title until I've played all of them, and they're all 18,000 hours long each so you're safe for a while.

I'm not entire sure what D.D. Crew is about yet, it's another name I picked from the request list, but it's an arcade game from the early 90s and that pretty dramatically narrows down what genre it's likely to be. It's not going to be a 18,000 hour long fantasy RPG for instance. Could it be Sega's attempt at an all-female fighting game perhaps? Wouldn't shock me, but arcade titles can be devious and misleading, so I wouldn't bet on it either.
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Beer + arcade = Beercade

The McKinney Ten Percent, the ad agency's incubator that encourages all employees to devote 10% of their time to focus on new applications of creativity and technology unrelated to current client business, has found a way to breathe new life into both beer tasting and arcade gaming. The agency created the first-ever beer-dispensing arcade game for Big Boss Beer brand, that puts two players against each other in a simple fighting game, developed with Adobe Flash technology.



Players choose one of five characters, each one representing one kind of beer from Big Boss Brewing Company. The fight begins and the winner receives a glass full of beer from the arcade machine. Check the video case below:



This kind of advertising action is called advergame. Advergame means "advertise" + "game". It’s a strategy for marketing communication that uses mainly electronic games to advertise brands and products. That includes a large range that goes from games that are developed specifically for advertising purposes, to common games that have ads in its interfaces.

It’s always good to see gaming language hybridizing with other areas of knowledge, like advertising in this case. If you like this subject I strongly recommend this site (link here).

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