Is it possible to create games using Instagram features? The answer is: yes.
The Turkish cookie brand Biskrem created the "Biskrem Instagram Adventure", a game that uses features from Instagram, such as maps, photos, videos, hashtags, tagging, search, direct messages etc..
The narrative is very fun and mixes aliens with time travel. Check the video case below to better understand the promotional idea.
This example dialogues with the advergaming concept we’ve already discussed here and here. It's another good case of how we can put entertainment and ludic content in marketing/communication campaigns.
And an important thing: this is the post number #250! Epic win!
#GoGamers
The Turkish cookie brand Biskrem created the "Biskrem Instagram Adventure", a game that uses features from Instagram, such as maps, photos, videos, hashtags, tagging, search, direct messages etc..
The narrative is very fun and mixes aliens with time travel. Check the video case below to better understand the promotional idea.
This example dialogues with the advergaming concept we’ve already discussed here and here. It's another good case of how we can put entertainment and ludic content in marketing/communication campaigns.
And an important thing: this is the post number #250! Epic win!
#GoGamers
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