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Doom (PC)

doom 2016 logo
Developer:id Software|Release Date:2016|Systems:Windows, Xbox One, PS4

This week on Super Adventures I'm spending an hour or so playing last year's Doom! I know it's a new game and there's already a million reviews out there to read, but I played the other three so it seemed cruel to leave this one out.

Plus this gives me a chance to go on a rant about them pulling a 'Tomb Raider' with the title, meaning that we have to call the first game 'the original Doom' from now on to avoid confusion. This problem generally wears off over time for movies (no one can even remember that they remade RoboCop or Total Recall) but the trouble with games is that the reboots are often good and you have to acknowledge they exist.

There was actually a Doom 4 in development, which was to take place during the demonic invasion of Earth, but it was cancelled on account of it being soulless, heavily scripted and more like the Call of Duty games than Doom. That was in development from 2007 to 2011, then this game sprang from its ashes in 2016. So henceforth it shall be known as Doom 2016.

I'm very familiar with the earlier Doom games, but all I've seen of this one so far is the demo. I've been deliberately avoiding reading too much about it just in case it had an actual plot to spoil. Hey if Wolfenstein: The New Order of all sequels can have an emotional thought-provoking story then there's hope for every game series!

(Click the pictures to view screenshots at a slightly less pitiful 1280x720 resolution).
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Day of the Tentacle: Remastered (PC)

Day of the Tentacle Remastered Title Screen
Remastered - Developer:Double Fine|Release Date:2016|Systems:Win, Linux, OS X, PS4, PS Vita, iOS
Original Game - Developer:LucasArts|Release Date:1993|Systems:MS-DOS & Mac OS

This week on Super Adventures I'm having a quick look at LucasArts' 1993 point and click masterpiece Day of the Tentacle! Though I'm actually playing the 2016 HD remaster by Double Fine, partly because it's the only version you can digitally download, but mostly because I want to.

I played Tim Schafer's latest adventure game the other day, Broken Age, and now I'm going back 20 years to his very first game as project lead! Well, co-project lead, with Dave Grossman. I wish I could say this is all to tie-in with the release of Full Throttle: Remastered today, but honestly I had no idea that'd come out until five minutes ago. The timing's pure serendipity.

Day of the Tentacle is the third of a trilogy of sequels released during the early 90s, back when LucasArts were the gods of adventure games. After a game inspired by a pirate novel and a theme park ride and another inspired by 30s movie serials, this time they went back to 50s sci-fi horror movies with a sequel to 1987's Maniac Mansion. Though you'd have to really squint to spot the name on the box and it's not written at all on the title screen. I'm not sure I even realised that this was a sequel back when I first played it. Well, until I found the original game hidden inside it in its entirety anyway. Hey I wonder if they remastered that Easter egg too.

(Click the screenshots to view them in a slightly more impressive 1280x692 resolution. Which incidentally is the aspect ratio of the original game, minus the box with verbs in it).
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Learn About Your Pet Food and Nutrition


Pet foods have been a preferred option for many pet lovers. The focus is usually on the balancing of nutrients available in these foods. However, there are many factors and aspects revolving around these feeds. For instance, what are the additives, the nature of ingredients used and the manufacturing process? In terms of nutritional composition, the percentages of individual components are important in prevention of diet related disorders.

What Makes Pet Foods
Due to marketing strategies, advertisers encrypt attractive embroidery of the supposed components of the feed. However, the actual components of pet feeds are human leftovers or food that is unsafe for human consumptions. In order to increase pet’s palatability, certain odors and aromas are added to the food. Other feeds contain supplements, mainly micronutrients that help boost the health and proper growth of the pets. 

Rendering is one of the major processes that lead to production of food. This process involves utilization by products from human food through cooking processes, to make them edible by animals. The ingredients in this case range from livestock carcasses to human food leftovers. Although this process serves many purposes, sterilization through elimination of pathogens is important for safety of consumption. The main ingredient utilized by the manufacturer is the dry protein, while the rest of the products end up in disposal.

The dried protein undergoes grinding, to increase the surface area for addition of other diet components. Energy giving foods and micro nutrients are included into the meat meal in different percentages, depending with the intended use and targets. In order to add that natural flavor, the pet foods may contain digest matter. Digest is a product of chemical synthesis of edible meat and other products, which have that natural umami taste and flavor. 

The Process and Yields
With rendering involving high temperatures, there is a tendency of destruction of nutrients in the vats. Just like humans, animals have digestibility rates of certain products, based on the availability of the subject nutrient. For instance, the whole process of making pet food may either increase or reduce the availability of digestible proteins to the body. This means that the expertise of the manufacturer determines the success of the pet food.
However, not all processes will yield the same composition of nutrients. Generally, these foods come as either natural or synthetic, based on the ingredients used. Natural feeds are recognized by Association of American feed Control Officials since they utilize ingredients from the natural environment. On the other hand, synthetic foods contain of in-vitro made supplements, which occur in higher percentages and presentations than that of natural foods.

Functional Pet Foods
Just like there are functional foods for humans, pets also have functional feeds. The main aim of these advanced foods is reviving the health or nutritional attributes of the pet. However, the label composition and the ingredients used are important, with regard to possible side effects. Manufacturers are adding important nutrients to form supplements for pets. In as far as, you feel your pet requires these boosters, it is important to understand the carrier properties and reactions.

For instance, antioxidants and omega-3 supplements are available in the market. Some of the manufacturers claim their meat meals contain these properties. However, the percentage composition may have little impact on the expected results due tom presence of antagonistic nutritional properties in the foods. Some foods that have intestinal benefits simply increase the fiber content reducing the likelihood of constipation and colon blockages. 

Additives and their Impacts
Since pet foods come from byproducts, sometimes the rendering process leads to loss of their characteristics. It is obvious that highly processed foods have a shorter shelf life especially with the destruction of enzymes through heating. Among the additives you find in these foods are preservatives in form of antioxidants, to reduce the deterioration levels of the food. Vitamin E and C are the most important inclusions due to their nutritive addition as well as preserving attributes.

Other additives include minerals such as Calcium, Iron and Phosphorous and essential vitamins to boost the strength and immunity of the pets. The rest of the additives add no Nutritional value but can increase the organoleptic properties. They include colorants, flavors, stabilizers and emulsifiers, all that focus on the palatability and suitability of the foods to the pets.

Final Scope

The labeling of pet foods as super or premium may not necessarily reflect on the nutritional benefits. It is important to check the percentage composition of natural ingredients in the food, to enjoy maximum benefits.
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International Academic Conference on Management, Economics and Marketing in Budapest 2017, Hungary (IAC-MEM 2017 in Budapest)

Last week I was in Budapest to attend the International Academic Conference on Management, Economics and Marketing. The event was great! Full of good content and awesome people. This conference is very important to me because it's the first event that I attended as a PhD (Yeah! Finished my doctorate one month ago!).



I had the opportunity to present the article "Advergames: games as marketing tools". Below, I want to share the PDF file with some slides from the presentation.



You can download the full article by clicking here.

One more international achievement unlocked. =)

#GoGamers

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James Pond 3: Operation Starfish (SNES)

James Pond 3 Operation Starfish title screen snes
Developer:Vectordean & Millennium Interactive|Release Date:1993|Systems:Mega Drive, SNES, Amiga, CD32, Game Gear

Today's the 25th anniversary of the Super Nintendo Entertainment System! Except it isn't, because the Super Nintendo came out in North America on August 23rd 1991 and the Super Famicom was released in Japan a year earlier on November 21st 1990. But in the UK we got the system in April 1992, so I'm playing a SNES game to celebrate.

This week on Super Adventures I'm taking a quick look at James Pond³: Operation Starfish! Because what better game is there to celebrate the Super Nintendo than a port of a Mega Drive game that's a sequel to a series strongly associated with the Amiga? There is sense behind my selection though: it's one of the few PAL exclusive titles for the SNES.

James Pond 3 is the third of the James Pond games, obviously. Except it isn't, because The Aquatic Games came out before it, which had the aquatic agent competing in various sports. It is the third game developed by creator Chris Sorrell though, and the last, as crappy iPhone game James Pond in the Deathly Shallows was allegedly crafted by a finite number of evil monkeys.

Alright I'm going to play it for a few hours without reading the manual, quit when it gets difficult, and then write a review at the end like my brief experience with the game makes me an expert. Same deal as usual.
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Demolition Man (Mega Drive/SNES)

Demolition Man title screen genesis mega drive
Developer:Alexandria|Release Date:1995|Systems:Mega Drive/Genesis, Mega CD, SNES

This week on Super Adventures I'm taking a quick look at another movie tie-in! I hope it's better than that Stargate platformer I played a while ago. Though it will be a platformer, there's no doubt of that.

Demolition Man is a apparently one of just three games developed by Alexandria before they vanished in late 1995, with the others being Sylvester and Tweety in Cagey Capers... and Izzy's Quest for the Olympic Rings, which I wrote about way back in the days when I didn't write much. In fact I kind of sucked and so did that game.

Speaking of 1995, that's also the year that the game was released, which is pretty late for a 16-bit console game, especially one that's based on a 1993 movie. They weren't exactly striking when the iron was hot there. In fact if it'd come out any later then the dystopian future levels would actually be set in the past.

By the way I'm playing the Mega Drive/SNES Demolition Man not the 3DO game, which is one of those variety pack licensed film tie-ins that keep switching genre and are invariably terrible. Though it does have the genuine movie soundtrack and includes FMV clips of Sylvester Stallone, Wesley Snipes and Jesse Ventura filmed exclusively for the game! The Mega Drive and SNES versions, on the other hand, don't. But what they do have is a title that literally explodes onto the screen letter by letter in little bursts of flame before a synthy guitar riff plays, and that's cool too.
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How to Create a Strong Bond with Your Pet Bird


Birds have a flock mentality and are out of their element in a domestic environment. Bonding with your pet helps to ease the transition and is an essential but often ignored aspect of bird care. In any case, it would be nice to have the same relationship with your bird as other pet owners have with their dogs or cats. There are a few simple but effective tips that you can use to create and strengthen the bond with your pet bird. 

Share some of your meals
Sharing your own meals helps activate the bird’s flock mentality and to perceive you as a friend. Birds bond in the wild by regurgitating food for each other. Sharing food off your plate can have a similar effect. Ensure that the food is safe for birds and does not contain any salt or seasoning. Fruits are a safe bet in this case. 

The bird may be hesitant to try the food at first. Simply put a small portion in his food bowl and eat yours directly in front of him. Your bird should warm up to the idea of sharing food in no time. Encouraging the bird softly as you eat can help to move things along. 

Create time to bond
This is especially important for rescue birds or birds that have been rehomed. Some of these birds have unfortunately had traumatic experiences with humans or simply haven’t spent much time around them. Schedule time every day to simply sit next to your bird and speak to him softly as you would to a child. Rehomed or rescue birds can get nervous around people so it may take some time for your bird to warm up to you. Sit next to the bird for 5 or 10 minutes daily while avoiding any sudden movements. You can increase this time as the bird grows more accustomed to your presence. 

Consider grooming sessions
Grooming is an essential part of bonding for most animals including birds. Grooming is a great way to create a strong relationship with your bird provided that he allows himself to be handled. Gently scratch the back of the head to remove pinfeathers. With time, consider investing in a shower perch to enjoy quality bath time with your feathered friend. 

Be creative with food
Remember that a proper diet is an integral part of bird care. Birds generally do well with fresh seeds, pellets, vegetables and fruits. Find out as much information as you can about your particular breed’s feeding habits and quantities. Hide some of the food in your bird toys, cardboard box or around the bird cage. This lets the bird forage for food as he would in the wild and provides much needed entertainment while you are away. 

Listen to music together 
Birds in the wild mainly communicate through their voices and body language. Mimicking this is an effective way to bond with your pet. Sing to your bird or listen to music and dance for him. Most pets cannot resist the temptation of joining in. It may feel awkward or silly at first but it will come more naturally in your bird care routine. 

Try bribing your bird
Bribery works magic with shy birds. Note your pet’s favorite treats and offer them every time you spend time with him. You can also make a few homemade bird toys to spruce up the bird cage and give him something to do while you are away. 

Respect your pet’s decision
This is in respect to birds that are let out of the cage and is especially important for a bird that just arrived. Getting the bird out of the cage can be challenging at first but it is best to allow him to do as he likes. Simply open the cage and wait for him to come out on his own. Physically removing the bird from the cage can frighten him or create mistrust. Most bird species want to feel control over their environment so this is a good way to allow your pet that privilege. 


Bonding with your bird is just as important as with any other pet. Ensure that you have a good avian veterinarian on call in case of any health issues or questions about your pet. These tips should help you create a mutually rewarding relationship with your pet bird. 
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Let's give the floor to specialists in advergames

I selected four experts from the gaming field and asked each one the following question: what are three essential characteristics for an effective advergame? Below, I present and discuss the answers:



Fabio Tola, Brazilian elementary school teacher and specialist in the use of games for education, says that one advergame 1) must reach the target audience; 2) convey the branding/product message effectively; 3) become viral – this last item is very important to quickly expand the marketing message to the social media environment.

For Guilherme Camargo, CEO of the Brazilian gaming studio Sioux, the three essential characteristics for an effective advergame are: 1) have a well-defined purpose aligned to the brand, product or service (it seems obvious but, often, an advergame is detached from the core concept of a campaign); 2) know your target audience to match the style, mechanics and other characteristics of the games; 3) be fun – it is fundamental to create something that strengthens engagement through entertainment languages.

Mauro Berimbau, Brazilian high school teacher and specialist in advergames ponders that 1) in this modality of games, is elementary to send a clear marketing message; 2) to observe the historical socio-cultural aspects of the players; 3) to study the player's interpretations and responses to the system. From these opinions, we can ponder a lot before an advergaming project or an analysis of an advergame. We will discuss these ideas in the final topic of our article.

Laura Herrewijn, guest Professor at University of Antwerp, says that 1) it is important to be sure that your audience will have fun, to create an original game in which you integrate your brand message in a central, prominent way; 2) it’s necessary to focus on the moments where the player has no attention left to perceive the brand messaging; 3) you need to make sure that the behavior you want to promote (e.g. visiting a website, buying a product) is made as easily as possible (e.g. to include a very visible link/ a coupon, etc.).

#GoGamers

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